Ratios

AN ANALYTICAL STUDY OF PROFITABILITY MANAGEMENT OF THE SELECTED AUTOMOBILE COMPANIES IN INDIA

The Indian automobile industry has vital role to play in the world’s automobile market because the automobile industry has continued its growth trajectory over the past few years. Through the growing progress in demand, increasing of revenue, expanding middle class and young population base, skilled manpower as well as enhancement of technology, will propel India to be among the world's top five auto-producers by 2015.  “Profit is the engine that drives the business enterprise‟. Every firms or companies need to maintain sufficient profits to survive and grow in the long run.