E-Commerce : growth and prospects in India

Sapan Kumar Gupta

Assistant Professor

Amity University, Noida, Delhi-NCR, India


Mobile - 9313604325


The E-Commerce Industry is growing rapidly every year with many savvy Indians taking to online shopping to research products, compare prices & to shop online. Many brands, retailers & entrepreneurs have understood the benefits of leveraging E-Commerce to provide access to their products across the country. The objective of this project is to get enlightened about E-Commerce- Its meaning, objective, scope and limitations also its impact. As we all know e-commerce today has become a major driving tool of the Indian economy and to study about it is mandatory for anyone in the world today. New-Media an emerging phenomenon today, it is known to be the wheel of e-commerce, e-business, e-learning, etc.

E-Commerce is forging ahead and, at this rate, it seems inevitable that e-commerce shall take over all commerce or commerce may become e- commerce by the year 2050.